Ryan Parncutt joined the Revenue Generation and Marketing team in 2023 as a Marketing and Fan Engagement Coordinator and was quickly promoted to Director of Athletic Marketing and Social Media in June 2024.
In her current role, Ryan serves as the primary point of contact for all social media strategy and execution, while also leading marketing and promotional efforts for select sports programs. She is passionate about creating engaging fan experiences and driving connection between teams and their communities.
Prior to stepping into her full-time role, Ryan gained valuable experience as a Graduate Assistant with the Athletics Marketing Department. She is also a former student-athlete on the Women’s Soccer team, bringing a unique, firsthand perspective to her work in athletics.
A proud two-time graduate of Old Dominion University, Ryan earned her Bachelor’s degree in Career and Technical Education in 2023 and a Master of Science in Sport Management in 2025.