What is NIL? Per the interim NIL Policy that has been adopted on June 30, 2021, the NCAA has now allowed student-athletes to benefit and earn compensation from the use of their name, image, and likeness (NIL). The ODU Department of Athletics is supportive of student-athletes who wish to engage in NIL activities in accordance with applicable NCAA and/or state or federal laws ODU NIL Guidelines serve as a guide for student-athletes about the certain types of activities that are allowed and not allowed in terms of NIL.
Student-Athlete Obligations A student-athlete is expected to NOT enter into NIL agreements that include the following circumstances: 1) An agreement where a student-athlete earns compensation off their NIL in exchange for attendance at ODU or any other academic institution 2) An agreement where a student-athlete earns compensation for the use of their NIL as pay-for-performance in an intercollegiate sport
The Pride of ODU is devoted to driving revenue for Monarchs student-athletes and positioning Old Dominion University Athletics to have great success in the next chapter of college athletics. Through the Pride of ODU, the most passionate Monarchs fans and businesses can engage with Old Dominion University Athletics and its student-athletes like never before and ensure our winning ways continue in Old Dominion University for years to come. By becoming a Pride of ODU member and/or and partnering with the Pride of ODU to grow your business, you are contributing to the long-term success of Old Dominion University Athletics.
The Monarch NIL Exchange is a student-athlete NIL business registry, custom-designed for businesses, donors, alumni, and any other interested NIL partners wishing to connect with student-athletes. Registered businesses can search, filter and initiate conversations with student-athletes to discuss an NIL deal.
